Leon Britton Photography

The Ultimate Guide to Professional Headshots: Tips & Trends for 2024

Relaxed environment headshot


You’re ready to make a great impression, whether it’s for LinkedIn, your website, or that dream acting role. But how do you make sure your headshot stands out in 2024? 

This guide will help you understand the latest trends, prepare for your session, and give you the confidence you need to shine.


Why Professional Headshots Matter

Think about this: your headshot is like your digital handshake. Before meeting you, most people will see your picture online. You might not make the impression you want if it’s blurry, out-of-date, or doesn’t show your best self.


Consider these scenarios:

  • Job Seekers: Employers and recruiters often Google your name or look you up on LinkedIn. An outdated or unprofessional photo can leave a wrong first impression.
  • Actors & Models: Casting directors sift through hundreds of headshots daily. A compelling image makes you memorable.
  • Business Owners & Influencers: Your headshot represents your brand. A strong image can establish trust and professionalism.


Top Trends for Headshots in 2024

  1. Natural Lighting
    Using soft, natural light makes your headshot feel warm and approachable. Trend Tip: Position yourself near a window for that golden glow. Early morning or late afternoon light is ideal.

  2. Authentic Expressions
    A genuine smile or thoughtful expression can reveal your personality. Trend Tip: Think of something funny or remember a happy memory to bring out that natural smile.

  3. Environmental Backgrounds
    Showing a bit of your work or creative environment adds context and personality to your photo. Trend Tip: Choose a meaningful location, like a creative workspace, cityscape, or park.

  4. Minimalist Styling
    Simple and clean clothing without loud patterns or bright colours helps keep the focus on your face. Trend Tip: Stick to neutral colours and avoid logos.

  5. Black and White
    Black and white photography adds a timeless and classic touch. Trend Tip: Ensure your contrast is right; aim for a balance between shadows and highlights.


Preparation: How to Get Ready for Your Headshot Session


1. Choose Your Wardrobe

  • Professional Look: Blazers, button-down shirts, and subtle accessories.
  • Creative Look: Casual shirts, sweaters, and jewellery that reflects your style.
  • Tip: Avoid bold patterns and bright colours that might distract from your face.

2. Grooming

  • Hair: Freshly cut or styled.
  • Makeup: Light, natural makeup works best for women.
  • Tip: For men, a quick shave or neat beard trim can make a difference.

3. Rest Up and Hydrate

  • Sleep: Get a good night’s sleep before your session.
  • Hydration: Drink plenty of water to keep your skin clear and fresh.

4. Practice Posing

  • Angles: Find your best angles by practising in front of a mirror.
  • Expressions: Play around with different smiles and thoughtful looks.


During the Session: What to Expect

  1. Warm-Up Shots

    • Your photographer will start with a few test shots to help you relax.
  2. Guided Poses

    • A good photographer will guide you through poses and expressions.
  3. Feedback

    • They may show you some shots during the session for feedback.
  4. Multiple Looks

    • Expect to change outfits or backgrounds to capture various looks.


After the Session: What’s Next?

  1. Image Selection

    • Your photographer will likely send you a proof gallery to choose your favourites.
  2. Retouching

    • Basic editing may include skin smoothing, teeth whitening, and stray hair removal.
  3. Delivery

    • Final images are delivered digitally and ready for LinkedIn or your website.



A professional headshot can open doors whether you’re searching for a job, building your brand, or pursuing a creative career. With these tips and trends for 2024, you can confidently prepare for your next session and make an unforgettable first impression.

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Photographer's Blog
Relaxed environment headshot
Leon Britton Photography

I am Leon, a professional Liverpool photographer passionate about bringing out the authentic essence of individuals and brands through my lens.

My expertise lies in crafting vibrant, bespoke images that capture moments and narrate your unique visual story. Specialising in people and brand photography, I provide a suite of services, including polished headshots, expressive portraits, and dynamic commercial images designed to resonate with your audience.

My ultimate goal is to provide you with a collection of images that not only empower but also elevate your personal or brand image, leaving a lasting impression on your audience.

I'd like to help you leave a lasting impression through the power of professional photography.

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