One of the most common questions I’m asked — usually slightly anxiously — is “how far in advance do I need to book?” It’s a sensible thing to ask, because leaving it too late is one of the few photography mistakes that can’t be fixed afterwards. If your date is gone, it’s gone. Here’s an honest guide to timing, depending on what you need.
Weddings: as early as you can
For weddings, sooner is genuinely better — popular dates, especially summer Saturdays, get booked many months and often well over a year ahead. Once you’ve confirmed your venue and date, securing your photographer should be near the top of the list. Good photographers can only shoot one wedding a day, so availability is finite in a way it isn’t for most suppliers.
Headshots and portraits: a week or two is usually plenty
For professional headshots, personal portraits or dating photos, you generally don’t need to plan far ahead — a week or two is often enough to find a slot that suits you. That said, if you’ve got a hard deadline (a new role starting, a profile that needs updating before a launch), it’s worth getting in touch sooner so we can guarantee the timing.
Events and commercial work: give it some runway
For corporate events, commercial shoots or anything tied to a fixed date, a few weeks’ notice is ideal. It gives us time to plan properly — the shot list, the locations, the logistics — so the day runs smoothly rather than being rushed.
The simple rule
If your shoot is tied to a specific date that can’t move, book as early as you reasonably can. If it’s flexible, there’s no need to stress — just get in touch and we’ll find a time. Either way, an early conversation costs nothing and saves the disappointment of missing out.
Got a date in mind? Get in touch and I’ll let you know my availability — or browse my photography services first.